Market Share by Top Websites

1 ExactTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Sproutable is still behind ExactTarget in all market share segments.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 166 other categories.

2 Sproutable is leading in TV & Video, Movies, Adult, Humor and 9 other categories.

Geography

1 ExactTarget is leading in most countries, including United States, United Kingdom, Australia, Brazil and 72 other countries.

2 Sproutable is leading in India, Pakistan, Viet Nam, Philippines and 20 other countries.