Market Share by Top Websites

1 TradeTracker is leading in Top 1M Sites and The Entire Web.

2 ExactTarget is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 TradeTracker has better usage coverage in more websites categories. Including Business & Industry, Shopping, People & Society, Arts & Entertainment and 140 other categories.

2 ExactTarget is leading in Email, Restaurants & Delivery, Business Services, Construction & Maintenance and 48 other categories.

Geography

1 TradeTracker is leading in most countries, including Netherlands, Finland, Hungary, Belgium and 54 other countries.

2 ExactTarget is leading in United States, Australia, United Kingdom, Canada and 45 other countries.