Market Share by Top Websites

1 NetShelter is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to NetShelter in all segments.

Websites Categories

1 NetShelter has better usage coverage in more websites categories. Including Internet & Telecom, Computer & Electronics, News & Media, Software and 70 other categories.

2 Open AdExchange is leading in Real Estate, Newspapers, Visual Arts & Design, Performing Arts and 6 other categories.

Geography

1 NetShelter is leading in most countries, including United States, United Kingdom, Russia, Canada and 64 other countries.

2 Open AdExchange is leading in Denmark and Guatemala.