Market Share by Top Websites

1 Spring Metrics is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Six Apart Advertising is clearly lagging behind, losing to Spring Metrics in all segments.

Websites Categories

1 Spring Metrics has better usage coverage in more websites categories. Including Business & Industry, Shopping, Travel, Accommodation & Hotels and 72 other categories.

2 Six Apart Advertising is leading in Arts & Entertainment, People & Society, News & Media, Humor and 25 other categories.

Geography

1 Spring Metrics is leading in most countries, including Palestinian Territories, United States, United Kingdom, Australia and 43 other countries.

2 Six Apart Advertising is leading in India, Sweden, New Zealand, Israel and 13 other countries.