Market Share by Top Websites

1 1DMP is leading in Top 10K Sites, Top 1M Sites and The Entire Web.

2 Viacom Targeting is leading in Top 100K Sites.

Websites Categories

1 1DMP has better usage coverage in more websites categories. Including Jobs & Career, Health, Finance, Vehicles and 18 other categories.

2 Viacom Targeting is leading in Arts & Entertainment and Games.

Geography

1 Viacom Targeting is leading in most countries, including United States, Italy, France, Brazil and 37 other countries.

2 1DMP is leading in Russia, Ukraine, Turkey, Kazakhstan and 7 other countries.