8Bit is leading in Top 100K Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 104 other categories.
8Bit is leading in Automotive Industry, Cycling & Biking, Womens Interests and Poker.
Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, India and 32 other countries.
8Bit is leading in South Africa, Denmark and Kenya.