Accuen Media is leading in Top 10K Sites and Top 100K Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 101 other categories.
Accuen Media is leading in News & Media, Computer Security, Technology News, Programming and one other category.
Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, Canada and 30 other countries.
Accuen Media is leading in Brazil, Italy, China, Israel and 13 other countries.