Market Share by Top Websites

1 Conduit is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ActiveConversion is clearly lagging behind, losing to Conduit in all segments.

Websites Categories

1 Conduit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 125 other categories.

2 ActiveConversion is leading in Industrial Goods & Services, Energy, Construction & Maintenance, Consumer Electronics and 3 other categories.


1 Conduit is leading in most countries, including India, United States, France, Egypt and 68 other countries.

2 ActiveConversion is leading in Canada, China, Iran, Norway and one other country.