Market Share by Top Websites

1 Medallia is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, ActiveConversion is clearly lagging behind, losing to Medallia in all segments.

Websites Categories

1 Medallia has better usage coverage in more websites categories. Including Travel, Accommodation & Hotels, People & Society, Shopping and 31 other categories.

2 ActiveConversion is leading in Business & Industry, Industrial Goods & Services, Computer & Electronics, Software and 30 other categories.

Geography

1 Medallia is leading in most countries, including United States, Sweden, Norway, Germany and 31 other countries.

2 ActiveConversion is leading in Canada, Viet Nam, India, Ukraine and 13 other countries.