Market Share by Top Websites

1 TurnTo is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, ActivEngage is clearly lagging behind, losing to TurnTo in all segments.

Websites Categories

1 TurnTo has better usage coverage in more websites categories. Including Lifestyle, Home & Garden, Sports, E-commerce & Shopping and 15 other categories.

2 ActivEngage is leading in Vehicles.

Geography

1 TurnTo is leading in most countries, including United Kingdom, Japan, France, Philippines and 28 other countries.

2 ActivEngage is leading in United States, Canada, Mexico, India and 10 other countries.