Lagardère Advertising is the international advertising sales house for Lagardère Active, the media branch of the Lagardere Group, covering Press, Internet, TV, Radio, Mobile and iPad applications across 45 countries.
Ad Decisive is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Ad Decisive has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Travel and 20 other categories.
GSI Media is leading in Children and Sports.
Ad Decisive is leading in most countries, including France, United States, United Kingdom, Belgium and 15 other countries.
GSI Media is leading in Canada, Sweden, Norway, Ecuador and one other country.