Lagardère Advertising is the international advertising sales house for Lagardère Active, the media branch of the Lagardere Group, covering Press, Internet, TV, Radio, Mobile and iPad applications across 45 countries.
Ad Decisive is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Ad Decisive has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, TV & Video and 40 other categories.
Hype Exchange is leading in Movies and Womens Interests.
Ad Decisive is leading in most countries, including France, Canada, Germany, Brazil and 14 other countries.
Hype Exchange is leading in United States, United Kingdom, Mexico and Turkey.