Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Decisive is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 102 other categories.

2 Ad Decisive is leading in TV & Video, Celebrities & Entertainment News, Magazines & E-Zines, Mental Health and 3 other categories.

Geography

1 Platform161 is leading in most countries, including Netherlands, Sweden, Turkey, Spain and 35 other countries.

2 Ad Decisive is leading in France, Canada, China, Tunisia and 4 other countries.