Market Share by Top Websites

1 Smowtion is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Decisive is clearly lagging behind, losing to Smowtion in all segments.

Websites Categories

1 Smowtion has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, Community & Society, Games and 13 other categories.

2 Ad Decisive is leading in Lifestyle and Travel & Tourism.

Geography

1 Smowtion is leading in most countries, including United States, Spain, Mexico, Argentina and 56 other countries.

2 Ad Decisive is leading in France and Montenegro.