Market Share by Top Websites

1 Yieldlab is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Ad Decisive is clearly lagging behind, losing to Yieldlab in all segments.

Websites Categories

1 Yieldlab has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, News & Media, People & Society and 80 other categories.

2 Ad Decisive is leading in TV & Video, Celebrities & Entertainment News, Magazines & E-Zines, Movies and 4 other categories.


1 Yieldlab is leading in most countries, including Germany, United Kingdom, Austria, Switzerland and 31 other countries.

2 Ad Decisive is leading in France, Canada, Brazil, Japan and 9 other countries.