Market Share by Top Websites

1 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Dynamo is clearly lagging behind, losing to Direct/ADVERT in all segments.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Business & Industry, Shopping, Movies, Food & Drink and 99 other categories.

2 Ad Dynamo is leading in Arts & Entertainment, News & Media, People & Society, Music & Audio and 75 other categories.

Geography

1 Ad Dynamo is leading in most countries, including Nigeria, India, United States, Spain and 63 other countries.

2 Direct/ADVERT is leading in Russia, Ukraine, Belarus, Kazakhstan and 40 other countries.