Ad Spirit is leading in Top 100K Sites and Top 1M Sites.
Ad Spirit has better usage coverage in more websites categories. Including Business & Industry, Sports, Arts & Entertainment, Shopping and 105 other categories.
BrandReach is leading in Adult, Gay, Lesbian, & Bisexual, Email, Government and 2 other categories.
BrandReach is leading in most countries, including United States, Russia, Brazil, United Kingdom and 30 other countries.
Ad Spirit is leading in Germany, Austria, Switzerland, Spain and 14 other countries.