Market Share by Top Websites

1 Ad Spirit is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Brilig is clearly lagging behind, losing to Ad Spirit in all segments.

Websites Categories

1 Ad Spirit has better usage coverage in more websites categories. Including Business & Industry, Sports, Arts & Entertainment, People & Society and 111 other categories.

2 Brilig is leading in Environment, Military & Defense, Law & Government, Nutrition and one other category.


1 Ad Spirit is leading in most countries, including Germany, Austria, Switzerland, Russia and 29 other countries.

2 Brilig is leading in Philippines.