Market Share by Top Websites

1 Ad Spirit is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Conviva is clearly lagging behind, losing to Ad Spirit in all segments.

Websites Categories

1 Ad Spirit has better usage coverage in more websites categories. Including Business & Industry, Sports, Arts & Entertainment, Shopping and 99 other categories.

2 Conviva is leading in People & Society, TV & Video, Finance, Investing and 9 other categories.


1 Ad Spirit is leading in most countries, including Germany, Austria, Switzerland, Spain and 18 other countries.

2 Conviva is leading in United States, Belgium, Canada, Czech Republic and 8 other countries.