Market Share by Top Websites

1 HOTWords is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Spirit is clearly lagging behind, losing to HOTWords in all segments.

Websites Categories

1 HOTWords has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 94 other categories.

2 Ad Spirit is leading in Marketing & Advertising, Cycling & Biking, Construction & Maintenance, Winter Sports and 21 other categories.

Geography

1 HOTWords is leading in most countries, including Brazil, Mexico, Spain, Timor-Leste and 60 other countries.

2 Ad Spirit is leading in Germany, Austria, Switzerland, Poland and 6 other countries.