Market Share by Top Websites

1 HOTWords is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Spirit is clearly lagging behind, losing to HOTWords in all segments.

Websites Categories

1 HOTWords has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 140 other categories.

2 Ad Spirit is leading in Construction & Maintenance, Energy, Industrial Goods & Services, Investing and 19 other categories.

Geography

1 HOTWords is leading in most countries, including Brazil, Mexico, Spain, Argentina and 69 other countries.

2 Ad Spirit is leading in Germany, Austria, Switzerland, Poland and 4 other countries.