Market Share by Top Websites

1 Ligatus is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Ad Spirit is clearly lagging behind, losing to Ligatus in all segments.

Websites Categories

1 Ad Spirit has better usage coverage in more websites categories. Including Business & Industry, Sports, Arts & Entertainment, Shopping and 80 other categories.

2 Ligatus is leading in News & Media, People & Society, Newspapers, TV & Video and 40 other categories.

Geography

1 Ligatus is leading in most countries, including France, Italy, Turkey, Netherlands and 23 other countries.

2 Ad Spirit is leading in Germany, Austria, Switzerland, Russia and 17 other countries.