Ad Spirit is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Ad Spirit has better usage coverage in more websites categories. Including Business & Industry, Sports, Soccer, Shopping and 69 other categories.
MSN Ads is leading in People & Society, Arts & Entertainment, News & Media, Computer & Electronics and 53 other categories.
MSN Ads is leading in most countries, including United States, India, Brazil, Canada and 21 other countries.
Ad Spirit is leading in Germany, Austria, Spain, Switzerland and 11 other countries.