In terms of market share, AdaptiveBlue SmartLinks is clearly lagging behind, losing to Echo in all segments.
AdaptiveBlue SmartLinks has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Books & Literature and 83 other categories.
Echo is leading in Climbing.
AdaptiveBlue SmartLinks is leading in most countries, including United States, Russia, Germany, United Kingdom and 11 other countries.
Echo is leading in New Zealand and Denmark.