Market Share by Top Websites

1 Hull is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdaptiveBlue SmartLinks is clearly lagging behind, losing to Hull in all segments.

Websites Categories

1 AdaptiveBlue SmartLinks has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Books & Literature, News & Media and 67 other categories.

2 Hull is leading in Business & Industry, Shopping, Real Estate, Clothing and 26 other categories.


1 Hull is leading in most countries, including United States, United Kingdom, Australia, France and 39 other countries.

2 AdaptiveBlue SmartLinks is leading in Russia, Peru, Bolivia, Philippines and 4 other countries.