Market Share by Top Websites

1 Swoop is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdaptiveBlue SmartLinks is clearly lagging behind, losing to Swoop in all segments.

Websites Categories

1 AdaptiveBlue SmartLinks has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 57 other categories.

2 Swoop is leading in Food & Drink, Cooking & Recipes, Autos & Vehicles, Internet & Telecom and 34 other categories.

Geography

1 Swoop is leading in most countries, including United States, Canada, India, United Kingdom and 35 other countries.

2 AdaptiveBlue SmartLinks is leading in Philippines, Argentina, United Arab Emirates, Spain and one other country.