In terms of market share, AdaptiveBlue SmartLinks is clearly lagging behind, losing to Transpose in all segments.
AdaptiveBlue SmartLinks has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 72 other categories.
Transpose is leading in Universities & Colleges, Telecommunications and Government.
AdaptiveBlue SmartLinks is leading in most countries, including United States, Canada, Thailand, Japan and 7 other countries.
Transpose is leading in Russia, Italy and Belgium.