Market Share by Top Websites

1 Adara is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Spring Metrics is clearly lagging behind, losing to Adara in all segments.

Websites Categories

1 Spring Metrics has better usage coverage in more websites categories. Including Shopping, Health, Autos & Vehicles, Clothing and 68 other categories.

2 Adara is leading in Travel, Accommodation & Hotels, Tourism, Business & Industry and 57 other categories.

Geography

1 Adara is leading in most countries, including United States, France, Spain, United Kingdom and 74 other countries.

2 Spring Metrics is leading in Slovakia, Pakistan, Bangladesh, Luxembourg and 4 other countries.