Market Share by Top Websites

1 Adara is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Spring Metrics is clearly lagging behind, losing to Adara in all segments.

Websites Categories

1 Spring Metrics has better usage coverage in more websites categories. Including Shopping, Business & Industry, Health, Autos & Vehicles and 71 other categories.

2 Adara is leading in Travel, Accommodation & Hotels, Tourism, Arts & Entertainment and 51 other categories.


1 Adara is leading in most countries, including United States, France, Spain, United Kingdom and 71 other countries.

2 Spring Metrics is leading in Finland, Guatemala, Mozambique, Pakistan and one other country.