Market Share by Top Websites

1 Rakuten Retargeting is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adblade Retargeting is clearly lagging behind, losing to Rakuten Retargeting in all segments.

Websites Categories

1 Rakuten Retargeting has better usage coverage in more websites categories. Including Shopping, Business & Industry, Health, Clothing and 111 other categories.

2 Adblade Retargeting is leading in Insurance, Investing, Celebrities & Entertainment News, Fitness and 10 other categories.

Geography

1 Rakuten Retargeting is leading in most countries, including United States, Japan, United Kingdom, Australia and 44 other countries.

2 Adblade Retargeting is leading in Costa Rica, Fiji, Nepal, Puerto Rico and one other country.