Market Share by Top Websites

1 MerchantAdvantage is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdBull is clearly lagging behind, losing to MerchantAdvantage in all segments.

Websites Categories

1 AdBull has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Technology News and 41 other categories.

2 MerchantAdvantage is leading in Shopping, Business & Industry, Home & Garden, Health and 30 other categories.

Geography

1 AdBull is leading in most countries, including Indonesia, India, Sri Lanka, Italy and 8 other countries.

2 MerchantAdvantage is leading in United States, Canada, United Kingdom, Viet Nam and 6 other countries.