Market Share by Top Websites

1 Optify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdBull is clearly lagging behind, losing to Optify in all segments.

Websites Categories

1 Optify has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Marketing & Advertising, Shopping and 94 other categories.

2 AdBull is leading in Arts & Entertainment, People & Society, News & Media, Technology News and 24 other categories.

Geography

1 Optify is leading in most countries, including United States, United Kingdom, Canada, India and 51 other countries.

2 AdBull is leading in Indonesia, Slovakia, Sri Lanka and Argentina.