Market Share by Top Websites

1 Proclivity is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdBull is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 AdBull has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Technology News and 46 other categories.

2 Proclivity is leading in Health, Sports, Medicine, Football and 12 other categories.

Geography

1 Proclivity is leading in most countries, including United States, United Kingdom, Russia, Germany and 12 other countries.

2 AdBull is leading in India, Indonesia, Brazil, Portugal and 4 other countries.