Market Share by Top Websites

1 Proclivity is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdBull is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 AdBull has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Technology News and 40 other categories.

2 Proclivity is leading in Sports, Football, Health, Medicine and 11 other categories.

Geography

1 Proclivity is leading in most countries, including United States, China, United Kingdom, France and 7 other countries.

2 Proclivity is leading in United States, China, United Kingdom, France and 7 other countries.