Market Share by Top Websites

1 TrackingSoft is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdBull is clearly lagging behind, losing to TrackingSoft in all segments.

Websites Categories

1 TrackingSoft has better usage coverage in more websites categories. Including People & Society, Games, Video Games, Business & Industry and 70 other categories.

2 AdBull is leading in Arts & Entertainment, News & Media, Computer & Electronics, Software and 16 other categories.


1 TrackingSoft is leading in most countries, including United States, Italy, United Kingdom, Canada and 34 other countries.

2 AdBull is leading in Sri Lanka, Indonesia, Brazil, Austria and one other country.