Market Share by Top Websites

1 Yahoo Ad Exchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adcash is clearly lagging behind, losing to Yahoo Ad Exchange in all segments.

Websites Categories

1 Yahoo Ad Exchange has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 214 other categories.

2 Adcash is leading in Movies, TV & Video, Games, Software and 11 other categories.


1 Yahoo Ad Exchange is leading in most countries, including United States, Japan, Germany, Russia and 74 other countries.

2 Adcash is leading in France, Turkey, Brazil, Mexico and 54 other countries.