Market Share by Top Websites

2 In terms of market share, AdCentric is clearly lagging behind, losing to Adknowledge in all segments.

Websites Categories

1 Adknowledge has better usage coverage in more websites categories. Including Business & Industry, Finance, Shopping, Career & Education and 31 other categories.

2 AdCentric is leading in People & Society, Computer & Electronics, Software, Internet & Telecom and 29 other categories.


1 AdCentric is leading in most countries, including India, Indonesia, Canada, Russia and 16 other countries.

2 Adknowledge is leading in United States, United Kingdom, Netherlands, Portugal and 6 other countries.