In terms of market share, AdCentric is clearly lagging behind, losing to Adorika in all segments.
Adorika has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Games, TV & Video and 16 other categories.
AdCentric is leading in Computer & Electronics, Software, Business & Industry, Industrial Goods & Services and 3 other categories.
Adorika is leading in most countries, including Brazil, India, Indonesia, Egypt and 18 other countries.
AdCentric is leading in United States, Russia, Canada, Germany and 5 other countries.