In terms of market share, AdCentric is clearly lagging behind, losing to Al Bawaba Advertising in all segments.
AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 41 other categories.
Al Bawaba Advertising is leading in Real Estate, Running and Social Sciences.
AdCentric is leading in most countries, including United States, Canada, Indonesia, Russia and 12 other countries.
Al Bawaba Advertising is leading in Egypt and Croatia.