Market Share by Top Websites

1 C3 Metrics is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdCentric is clearly lagging behind, losing to C3 Metrics in all segments.

Websites Categories

1 C3 Metrics has better usage coverage in more websites categories. Including Arts & Entertainment, Travel, Health, Business & Industry and 60 other categories.

2 AdCentric is leading in People & Society, Computer & Electronics, Software, Internet & Telecom and 21 other categories.


1 C3 Metrics is leading in most countries, including United States, Russia, Mexico, France and 23 other countries.

2 AdCentric is leading in Canada, Indonesia, Japan, Brazil and 5 other countries.