Market Share by Top Websites

1 Consumable is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdCentric is clearly lagging behind, losing to Consumable in all segments.

Websites Categories

1 Consumable has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, TV & Video and 25 other categories.

2 AdCentric is leading in People & Society, Computer & Electronics, Software, Business & Industry and 8 other categories.

Geography

1 AdCentric is leading in most countries, including India, Germany, Australia, South Korea and 12 other countries.

2 Consumable is leading in United States, Russia, Colombia, Argentina and 3 other countries.