Market Share by Top Websites

1 Conviva is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, AdCentric is clearly lagging behind, losing to Conviva in all segments.

Websites Categories

1 AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 28 other categories.

2 Conviva is leading in Arts & Entertainment, Business & Industry, TV & Video, Finance and 23 other categories.

Geography

1 AdCentric is leading in most countries, including India, Canada, United Kingdom, France and 30 other countries.

2 Conviva is leading in United States, Belgium, Brazil, Spain and 16 other countries.