Market Share by Top Websites

1 Conviva is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdCentric is clearly lagging behind, losing to Conviva in all segments.

Websites Categories

1 Conviva has better usage coverage in more websites categories. Including Arts & Entertainment, TV & Video, Business & Industry, Investing and 10 other categories.

2 AdCentric is leading in Computer & Electronics, Software, Games, Domain Names & Register and 3 other categories.

Geography

1 Conviva is leading in most countries, including United States, United Kingdom, Germany, Spain and 15 other countries.

2 AdCentric is leading in India, Russia, Canada, South Korea and 5 other countries.