Market Share by Top Websites

1 Insticator is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdCentric is clearly lagging behind, losing to Insticator in all segments.

Websites Categories

1 Insticator has better usage coverage in more websites categories. Including Arts & Entertainment, Sports, Music & Audio, Games and 62 other categories.

2 AdCentric is leading in People & Society, Computer & Electronics, Software, Internet & Telecom and 26 other categories.

Geography

1 AdCentric is leading in most countries, including India, Canada, France, Israel and 37 other countries.

2 Insticator is leading in United States, United Kingdom, Russia, Spain and 20 other countries.