Market Share by Top Websites

1 Insticator is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdCentric is clearly lagging behind, losing to Insticator in all segments.

Websites Categories

1 Insticator has better usage coverage in more websites categories. Including Arts & Entertainment, Sports, Music & Audio, Career & Education and 66 other categories.

2 AdCentric is leading in People & Society, Computer & Electronics, Internet & Telecom, Software and 26 other categories.

Geography

1 Insticator is leading in most countries, including United States, United Kingdom, Russia, India and 37 other countries.

2 AdCentric is leading in Canada, Portugal, Korea Republic, Switzerland and 2 other countries.