In terms of market share, AdCentric is clearly lagging behind, losing to InterMundo Media in all segments.
AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 40 other categories.
InterMundo Media is leading in Shopping, Business & Industry, Telecommunications, Health and 8 other categories.
AdCentric is leading in most countries, including India, Canada, Indonesia, Japan and 16 other countries.
InterMundo Media is leading in United States and Mexico.