In terms of market share, AdCentric is clearly lagging behind, losing to Kanoodle in all segments.
Kanoodle has better usage coverage in more websites categories. Including Finance, Business & Industry, Shopping, Investing and 35 other categories.
AdCentric is leading in People & Society, Computer & Electronics, Software, Internet & Telecom and 29 other categories.
AdCentric is leading in most countries, including Canada, Indonesia, Russia, India and 18 other countries.
Kanoodle is leading in United States, United Kingdom, South Africa, Peru and 4 other countries.