Market Share by Top Websites

1 Kargo is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, AdCentric is clearly lagging behind, losing to Kargo in all segments.

Websites Categories

1 AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 42 other categories.

2 Kargo is leading in Celebrities & Entertainment News, Food & Drink, Cooking & Recipes, Fitness and 3 other categories.

Geography

1 AdCentric is leading in most countries, including India, France, Canada, Indonesia and 21 other countries.

2 Kargo is leading in United States.