In terms of market share, AdCentric is clearly lagging behind, losing to Lookery in all segments.
AdCentric has better usage coverage in more websites categories. Including Computer & Electronics, Software, People & Society, Business & Industry and 10 other categories.
Lookery is leading in Internet & Telecom, Energy, Social Network and Consumer Electronics.
AdCentric is leading in most countries, including United States, Canada, Indonesia, Germany and 9 other countries.
Lookery is leading in United Kingdom, Colombia and Saudi Arabia.