Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdCentric is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, Business & Industry, Clothing and 70 other categories.

2 AdCentric is leading in People & Society, Computer & Electronics, Software, Internet & Telecom and 23 other categories.

Geography

1 Mercent is leading in most countries, including United States, Canada, Russia, United Kingdom and 36 other countries.

2 AdCentric is leading in Turkey, Germany, Indonesia, Tunisia and 10 other countries.