Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdCentric is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, Business & Industry, Clothing and 74 other categories.

2 AdCentric is leading in People & Society, Computer & Electronics, Software, Internet & Telecom and 20 other categories.

Geography

1 Mercent is leading in most countries, including United States, United Kingdom, Canada, Russia and 38 other countries.

2 AdCentric is leading in India, Indonesia, China, Brazil and 12 other countries.