Market Share by Top Websites

1 Nativo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdCentric is clearly lagging behind, losing to Nativo in all segments.

Websites Categories

1 Nativo has better usage coverage in more websites categories. Including News & Media, Autos & Vehicles, Arts & Entertainment, Internet & Telecom and 101 other categories.

2 AdCentric is leading in People & Society, Software, File Sharing, Investing and 9 other categories.

Geography

1 Nativo is leading in most countries, including United States, United Kingdom, Canada, Australia and 47 other countries.

2 AdCentric is leading in Pakistan, Turkey, China, Hungary and 2 other countries.