In terms of market share, AdCentric is clearly lagging behind, losing to Pulse360 in all segments.
Pulse360 has better usage coverage in more websites categories. Including Arts & Entertainment, Celebrities & Entertainment News, Sports, Food & Drink and 35 other categories.
AdCentric is leading in People & Society, Computer & Electronics, Software, Internet & Telecom and 21 other categories.
AdCentric is leading in most countries, including Canada, India, Turkey, Brazil and 18 other countries.
Pulse360 is leading in United States, Ukraine, Spain, Philippines and 3 other countries.