Market Share by Top Websites

1 Refined Labs is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdCentric is clearly lagging behind, losing to Refined Labs in all segments.

Websites Categories

1 AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 33 other categories.

2 Refined Labs is leading in Autos & Vehicles, Business & Industry, Travel, Car Rentals and 26 other categories.

Geography

1 Refined Labs is leading in most countries, including Germany, Austria, France, Sweden and 16 other countries.

2 AdCentric is leading in United States, Canada, Indonesia, Russia and 13 other countries.