Market Share by Top Websites

1 Refined Labs is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdCentric is clearly lagging behind, losing to Refined Labs in all segments.

Websites Categories

1 AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 30 other categories.

2 Refined Labs is leading in Autos & Vehicles, Business & Industry, Car Rentals, Arts & Entertainment and 30 other categories.

Geography

1 Refined Labs is leading in most countries, including Germany, Denmark, Austria, Switzerland and 31 other countries.

2 AdCentric is leading in Russia, India, United States, Indonesia and 8 other countries.