In terms of market share, AdCentric is clearly lagging behind, losing to Rovion in all segments.
AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 38 other categories.
Rovion is leading in Business & Industry, Business Services, Real Estate, Health and 14 other categories.
AdCentric is leading in most countries, including United States, Canada, France, Indonesia and 19 other countries.
Rovion is leading in Australia.