In terms of market share, AdCentric is clearly lagging behind, losing to Rovion in all segments.
AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 32 other categories.
Rovion is leading in Business & Industry, Business Services, Real Estate, Travel and 11 other categories.
AdCentric is leading in most countries, including United States, Indonesia, India, Russia and 20 other countries.
Rovion is leading in Spain and Philippines.