Market Share by Top Websites

1 SmartContext is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdCentric is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Food & Drink, Cooking & Recipes and 64 other categories.

2 AdCentric is leading in Computer & Electronics, Software, News & Media, Technology News and 18 other categories.


1 AdCentric is leading in most countries, including United States, Turkey, Canada, Indonesia and 16 other countries.

2 SmartContext is leading in Poland, Germany, United Kingdom, Russia and 10 other countries.